What are approval graphics for testimonials?  Well, it’s anything you add to a testimonial that can enhance the power of it.  And the video above will explain different examples and where to add them.

The important thing to know is that as a society we have been trained to rely on these types of approval graphics when making any sort of buying decisions.

But they don’t work just influencing purchasing decisions.

They also work with just about everything.

What movies you watch.

What food you will like.

What type of pet are good and bad

And on and on.

Pretty much anything you want to do can have an approval graphic applied to it to enhance the social proof power behind it.

Even just using an approval graphic without any other sort of social proof or testimonials will work.

It’s that powerful.

So make sure to watch the video above to see how to use this and consider adding them to your marketing efforts.