So there are written testimonials, video testimonials, audio testimonials, before and afters, endorsements, and all sorts of other types of social proof.
But there is one type that is SUPER powerful that doesn’t get used much and that is what I call the ACTV.
In fact, it’s sort of a variation of what you’ll see on some TV news programs.
But the ACTV can be used in so many different types of ways.
And it allows you to take one type of testimonial and turn it into another.
What is really great about the ACTV is that is actually has built-in pattern interrupts that force people to pay attention more.
And in this world of 1.7-second attention spans, sometimes those pattern interrupts are really important.
The more you can get someone invested in social proof the more likely they’ll be to take an action.
So if you want to know what an ACTV is make sure you check out the video above.
And if you want to know how to get some higher-quality leads with it click the image below to access the free training.